Featured writing samples

Content writing samples

LEARNING + DEVELOPMENT, HR TECH

Performance review remix: Time to shake things up

[White paper for Scribe National Inc. and SkillCycle]

Build high-performing teams with engaging training that sticks

[White paper for Scribe National Inc. and SMART Technologies]

Dismantling linguistic bias in the workplace

[White paper for Scribe National Inc. and Leonilda Renaldo]

How strategic performance management avoids the “summer slump”

[Blog post for Scribe National Inc. and SkillCycle]

Recruiting well can reduce the hidden costs of employee turnover

[Blog post for Scribe National Inc. and SkillCycle]

Protecting your DEI team structure — and its future

[Blog post for Scribe National Inc. and SkillCycle]

Reduce workplace stress: How to introduce learning & development easily

[Blog post for Scribe National Inc. and SkillCycle]

The top learning and development trends for 2023

[Blog post for Scribe National Inc. and SkillCycle]

Transform your workplace with an L&D strategy

[Blog post for Scribe National Inc. and SMART Technologies]

Create interactive learning experiences through instructor-led training

[Blog post for Scribe National Inc. and SMART Technologies]

The secret to delivering more effective corporate training

[Blog post for Scribe National Inc. and SMART Technologies]

How to combat burnout: Why leadership coaching is important

[Blog post for Scribe National Inc. and The Coach-Like Leader]

Why development and leadership coaching shouldn’t stop in a recession

[Blog post for Scribe National Inc. and The Coach-Like Leader]

A key element of employee retention: Holding people capable

[Blog post for Scribe National Inc. and The Coach-Like Leader]

Listening: The surprising key to coaching teams in the workplace

[Blog post for Scribe National Inc. and The Coach-Like Leader]

Why CEOs need coaching skills: Benefits of coaching in the workplace

[Blog post for Scribe National Inc. and The Coach-Like Leader]

ENERGY, SUSTAINABILITY, ENGINEERING

Prioritizing field reviews helps protect asset integrity — and energy producers

[Article for GDM Inc. for the Daily Oil Bulletin]

How SeisWare built its leading software support services

[Blog post for Scribe National Inc. and SeisWare]

Top priorities for sustainability practitioners in 2023

[Blog post for Scribe National Inc. and the Academy of Sustainable Innovation]

The power of a collaborative approach to CSG

[Blog post for Scribe National Inc. and the Academy of Sustainable Innovation]

Micro-credentials: The key to a rapidly transitioning workforce?

[Blog post for Scribe National Inc. and the Academy of Sustainable Innovation]

Future-proofing your engineering career

[Blog post for Scribe National Inc. and The Future of Engineering]

COVID crisis highlights leadership from women

[Blog post for Scribe National Inc. and The Future of Engineering]

Investing in a sustainable planet

[Blog post for Scribe National Inc. and The Future of Engineering]

Sustainable paths to innovation

[Blog post for Scribe National Inc. and The Future of Engineering]

How manufacturers can take action on sustainability goals with condition monitoring

[Blog post for Scribe National Inc. and Distence Oy]

Condition monitoring driving progress toward sustainability goals

[Blog post for Scribe National Inc. and Distence Oy]

The power of a second chance: Carbon upcycling with Apoorv Sinha

[Blog post for TEDxYYC]

FINANCE + INSURANCE

A guide to building your startup capital stack

[Ebook for Scribe National Inc. and Pipe]

How to get a better group retirement plan at work: A 6-step guide for employees

[Blog post for Scribe National Inc. and Wealthsimple]

How to choose a group RRSP provider in Canada: What you didn’t know to ask

[Blog post for Scribe National Inc. and Wealthsimple]

DCPP vs Group RRSP: A guide for employers

[Blog post for Scribe National Inc. and Wealthsimple]

Switching GRSP providers: A how-to guide for employers

[Blog post for Scribe National Inc. and Wealthsimple]

What is the lowest minimum wage in Canada in 2023?

[Blog post for moneyGenius]

Universal life insurance: Good investment strategy or bad news?

[Blog post for PolicyMe]

TECHNOLOGY 

Innovative marketing tech offers tourism a competitive edge

[White paper for Scribe National Inc. and Panomax Canada]

The tools for earthquake relief

[Case study for Scribe National Inc. and Retool]

Understanding the evolving value of AI in engineering

[Blog post for Scribe National Inc. and Retool]

How to build the most popular internal tools

[Blog post for Scribe National Inc. and Retool]

Building effective tools for customer support workflows

[Blog post for Scribe National Inc. and Retool]

Careers in cybersecurity: Let’s talk salary expectations

[Blog post for Scribe National Inc. and Hacker in Heels]

Careers in cybersecurity: A 6-step guide to getting started

[Blog post for Scribe National Inc. and Hacker in Heels]

Career coaching: When does a career change make sense?

[Blog post for Scribe National Inc. and Hacker in Heels]

Cybersecurity a rising concern for entrepreneurs in Canada

[Blog post for GoDaddy Canada]

Evolving travel and tourism marketing strategies in 2022

[Blog post for Scribe National Inc. and Panomax Canada]

How interactive webcam software is changing travel marketing

[Blog post for Scribe National Inc. and Panomax Canada]

How the right tech can power your tourism region marketing

[Blog post for Scribe National Inc. and Panomax Canada]

Travel industry marketing strategies for 2022

[Blog post for Scribe National Inc. and Panomax Canada]

Construction trends: Innovative webcam monitoring tech

[Blog post for Scribe National Inc. and Panomax Canada]

Webcam monitoring: Recession-proof your construction company

[Blog post for Scribe National Inc. and Panomax Canada]

The industry bias against online condition monitoring

[Blog post for Scribe National Inc. and Distence Oy]

Maximize machine health using digital twins for condition monitoring

[Blog post for Scribe National Inc. and Distence Oy]

Driving evolution for preventative maintenance

[Article for Scribe National Inc. and Distence Oy]

How can an exponential mindset drive innovation?

[Blog post for Scribe National Inc. and The Future of Engineering]

 

MARKETING + BUSINESS 

Worker’s compensation in Canada: What employers need to know

[Blog post for GoDaddy Canada]

5 recession-proof industries to get into now

[Blog post for GoDaddy Canada]

How lean manufacturing principles could transform your operation

[Blog post for GoDaddy Canada]

What’s the difference between a domain name and hosting?

[Blog post for GoDaddy Canada]

Self-hosting or managed hosting: Solving the WordPress dilemma

[Blog post for GoDaddy Canada]

How marketplace selling could boost your Christmas profits

[Blog post for GoDaddy Canada]

Targeted grants and programs offer support to Alberta businesses

[Article for Calgary Herald]

Is social commerce the next big thing?

[Blog post for GoDaddy Canada]

How much should I set aside for my promotional budget in 2021?

[Blog post for GoDaddy Canada]

How to gear up for the holiday eCommerce rush

[Blog post for GoDaddy Canada]

The ultimate guide to building an effective communication strategy

[Blog post for GoDaddy Canada]

Create a lead generation strategy in 7 steps

[Blog post for GoDaddy Canada]

7 reasons every real estate agent should have a blog

[Blog post for GoDaddy Canada]

Sales funnels: Why does your business need one?

[Article for Industry West]

LIFESTYLE + FEATURES 

The unstoppable energy of Canadian entrepreneurs

[Blog post for GoDaddy Canada]

Real estate marketing pro Stephen Covic makes waves online

[Blog post for GoDaddy Canada]

TEDxYYC speaker highlight: David Moscrop

[Blog post for TEDxYYC]

TEDxYYC speaker highlight: Farima Berenji

[Blog post for TEDxYYC]

TEDxYYC speaker lookback: Diversity of inspiration

[Blog post for TEDxYYC]

Reflections of TEDxYYC: Co-chair highlights

[Blog post for TEDxYYC]

LOCAL + COMMUNITY

There are so many reasons to love your library

[Article for Calgary Herald]

TEDxYYC behind the scenes: Volunteer power

[Blog post for TEDxYYC]

Amazing view, service, and food make The Lake House a hit with diners

[Article for Calgary Herald]

More than just a pretty space: Calgary’s new Central Library

[Article for Calgary Herald]

TEDxYYC event theme announcement: Adjacent Possible

[Blog post for TEDxYYC]

Who should attend TEDxYYC?

[Blog post for TEDxYYC]

There are 127,000 Calgarians living in poverty, here’s how you can help

[Article for Calgary Herald]

Focus on healthy, local food inspires Blush Lane Organics

[Article for Calgary Herald]

Have you checked these 5 great south Calgary day trips off your list?

[Article for Calgary Herald]

FAMILY + EDUCATION

Disarm school stress with these strategies

[Article for Calgary Herald]

Family outings

[Article for Calgary Herald]

Anti-germ arsenal – keys to keeping your preschool children healthy

[Article for Calgary Herald]

Easier than ever to give the gift of family fun at Calaway Park

[Article for Calgary Herald]

5 reasons why Calgary Baby and Tot Show is a must for parents & kids alike

[Article for Calgary Herald]

The overflowing life (Nominated for a Readers’ Choice Award)

[Article for Canadian Family]

Daytime Dreamland (Joy of Parenting)

[Article for Today’s Parent]

COPYWRITING, EDITING + GHOSTWRITING

Web content for clients including:  finance, healthcare, real estate, technology, logistics, human resources, home building, lifestyle, parenting

Copyediting for clients including: finance, municipal district, home and DIY, parenting

Non-fiction book ghostwriting for real estate client: content development from outline to draft